Task 5: Job Roles

Talent Agent:  

P4 (U24): Explain the behaviours and attributes required for a specific job role. 

Definition: A talent agent is a position often found in the entertainment industry. Any talented individual should seek an agent as a middleman between those seeking a job/gig and those looking to hire. Talent agents can either seek entertainers and artists or they can be contacted from those looking to be represented. Alongside representing actors and musicians, talent agents and their agencies can also represent athletes, artists and writers. The duties of a talent agent are mainly negotiation and communication based.  

Behaviours: Talent agents tend to be natural leaders with an enterprising characteristic trait, a commitment to relationship building, a problem-solving attitude, and always willing to listen and learn. Talent agents also need to be mentally strong and persistent; this is because talent agents know that they will not get the highly qualified candidates without considerable amounts of work.  

Qualifications: Although it is not essential, research shows that most talent agents have a similar level of education, however, 52% of talent agents have a bachelor's degree, 27% either have an associate or a certificate degree and 8% have a master’s degree. The most common subjects studied by talent agents are marketing, business, law, or PR, although any subject relevant will help demonstrate your understanding and passion for the field. 

Skills: The best talent agents have mastered skills such as confidence in communication, be an assured decision maker, determined, resilient, creative-thinking, a multitasker, organised and focussed. When you acquire these skills, you would be able to set into the surroundings that you would be working in exceptionally well.  

Responsibilities: 

-Maintain and build a strong network of industry contacts. 

-Have confidence in negotiating with clients. 

-Keep track of your clients, roster and their activities. 

-Have the ability to work with a diverse range of people. 

-Use your judgement to decide which talent to take on. 

Behaviours: A main attribute to being a successful and a reliable talent manager is the way you conduct yourself and how you behave around other people; especially as this job role is largely communication and negotiation based. Your etiquette can really make or break your career as a talent agent, professionalism is expected to be portrayed in order to not lose potential work and clients.  

Attributes:

-Stakeholder management 

-Organisational leadership 

-Social recruitment 

-Can-do attitude 

-Use technology, don’t let it use you!

-Excellent listener 

-Relationship builder 

-Creative thinker 

M2 (U24): Explain how personal behaviours and attributes affect career development opportunities within the media industry.  

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(UNFINISHED)

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